December 2010
32 posts
Mount Fuji "out of touch with Japan"
TOKYO, December 19th 2010
Mount Fuji has been branded “out of touch with today’s Japan” by an international team of marketing experts.
According to a survey by brand consultants MPI, the volcano is losing mindshare most quickly amongst the young.
52% of under-30s associated Japan’s tallest mountain with adjectives like “quaint”, “nostalgic”...
A “wee podcast” in which Momus...
WatchGoto is an hour-long American road movie from Toog, aka Gilles Weinzaepflen. It begins with a glimpse of Momus in 2006 playing the Unreliable Tour Guide at the Whitney Biennial.
